Summary
- Brand development
- Social media
- Marketing
ABOUT THE PROJECT
The team at Frank! have been working with Blackcurrant Babies since meeting their MD and Founder Jessica Lane at the Mum and Working awards in 2015.
Blackcurrant Babies was a relatively new company, having been established in 2014, set up to put ‘Your brands in mum’s hands’. The concept was relatively simple (as most good ideas are), Blackcurrant Babies distribute sample products to parents and carers via baby and toddler groups and nurseries throughout the UK. They work with some of the best known baby & toddler groups and nurseries and some of the UK’s leading brands.
Blackcurrant Babies has seen year on year growth since 2015 – 2020 has been a challenging year due to the Covid-19 crisis. We continue to support them!
Since working with Blackcurrant Babies we have:
- 1) Developed the brand so it reflects the way that Blackcurrant Babies deliver their service today
- 2) Developed their tone of voice so it speaks as eloquently to big brands as it does to parents.
- 3) Worked to deliver engaging and fun social media to support sampling campaigns including running competitions and working to engage with fanchisees and parents.
- 4) Created a consistent and relevant digital presence across all of Blackcurrant Babies social media, website and listings.
- 5) Worked with our sister company Build14me to create a new website - Blackcurrant Babies website. The site has been developed with ease of use and search optimisation in mind.
Jess Lane, Founder and MD of Blackcurrant Babies says:
"What we love about working with Frank! is that they are so much more than just a marketing agency. They seem to genuinely care about our business and are really good at coming up with ideas to help us grow.
They are exceedingly generous in sharing their expertise and knowledge which makes them an integral part of my go-to network"
Want to work with us on a project? Then get in touch!
Contact us on 01273 670 100
Or email us at hello@frankontheweb.com
